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        Which SwagPack is Right for You? Custom, Trending, and Bulk SwagPack Options for Any Occasion

        Which SwagPack is Right for You? Custom, Trending, and Bulk SwagPack Options for Any Occasion

        A prolonged pandemic, high stress levels and months of work-from-home have left employees disengaged, with the latest Gallup numbers showing that only 36% are engaged. Custom branded products have always been an affordable yet well-loved way to build connections. With both employees and customers now connecting remotely, these giveaways might be more important to strengthen the bond. In fact, 95% companies say that corporate gifting is an “indispensable part” of their business strategy.

        But it will your choice of SwagPack, the quality, colors, and the thoughtfulness in bringing them together that will help this strategy succeed.

        What is a SwagPack?

        SwagPacks are a collection of promotional products, customized with a brand’s colors, logo and message, and packed together in a creative and fun way. They can range from electronic items to drinkware, bags to apparel. These packs are usually distributed at various events, such as trade fairs, conferences, corporate parties, and more to create brand awareness and recall among customers, and loyalty among employees.

        • Consistent brand presentation across all platforms, from the website design to product packaging can lead to a 23% increase in revenue.
        • Over 80% of consumers react immediately upon receiving a promotional product from a company they have never heard of previously.

        Custom Swag Packs

        A carefully curated collection of high-quality branded promotional products is a custom SwagPack. They can be used to mark an important milestone for the company, or even penetrate new markets.

        • Consumers prefer promotional products 2.5 times more than online advertising.
        • About 59% of employees develop a favorable impression of their employers when they receive promotional products reflecting the branding and company message.

        Trending Swag Packs

        Some of the most popular items in Swag Packs include self-care items, electronic goods like chargers, power banks, Bluetooth speakers, and company-branded hoodies. But with the ongoing pandemic, work-from-home items, eco-friendly packs and with economies reopening, you can also consider back to work items. Make sure to put them in packs like a tech pack, new employee pack, eco pack, beach pack, or Nike Active pack.

        • Wearables are highly popular as promotional products, followed by stationery items, bags, calendars, and drinkware.
        • Sanitizer spray pens, beautifully designed masks, foldable keyboards, earphones, and custom mousepads are some products becoming popular after Covid-19.

        Bulk Swag Packs

        Bulk swag packs are a great way to save while organizing giveaways for large-scale gifting. Prices are based on a one-color imprint. All you need to do is select the items you would like to giveaway, upload the logo and you will receive a professional mock-up of each item with the associated quote.

        • Logoed mugs are said to be a more effective way of driving brand awareness than advertising through radio and television.
        • Promotional products can generate up to 500% more referrals than a review.

        Etch Your Name in Your Customers’ Minds

        We all have seen a usable tote bag, with a company’s logo or that favorite branded mug in so many homes and offices. Highly usable items tend to remain with the recipient for a long time, even up to one year. This means more impressions than you can imagine. When they are presented in a colorful, unique, and fun manner, centered on a theme, it can lead to more curiosity and excitement. SwagPacks can be extremely helpful to drive brand favorability.

        Sources:

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