It’s a new year, which means it’s time to reassess your branded merchandise and make sure that it’s still working for you! The styles and trends change, so it’s possible that what you have on hand is no longer relevant for your audience. Or, perhaps something new has come along that will make a great fit for your marketing efforts.
Whatever you are looking for, rest assured that Inkwell has it! We make it easy to shop, store and ship your branded swag to anywhere in the world. Based on our top-selling items, as well as our own research, here are the trending swag items to include in your branded merchandise this year.
Remote Employee Swag Kits
The number of people who work from home tripled from 2019 to 2021. While the pandemic propelled this trend forward, it was happening anyway. Many jobs can be done from home, saving workers and employers money. According to some figures, companies can save up to $11,000 for every employee working two or three days remotely!
While remote workers can help your company’s bottom line, it does come with its challenges. Building and maintaining a strong company culture is one of them. Fortunately, remote employee swag kits help workers feel like part of the team! Some items to include in the kit are:
- Writing instruments
- Notepads and paper
- Cable organizer
- Custom mouse pad
- Desktop calendar
- LED desk light
- Webcam cover
Eco-Friendly Swag
Environmentally friendly products are still popular, especially now as Gen Zs have more purchasing power. Gen Zers deeply care about the environment and have more sustainable behaviors than any other group. Show your commitment to protecting the environment by handing out recycled cotton totes, reusable straw sets, reusable drinkware, lunch bags and eco-friendly office supplies.
Wellness and Fitness Items
The New Year is the perfect time to focus on health and wellness. This also shows that you care about your team’s mental and physical health. Make keeping healthy easier by updating your branded merchandise with the following:
- Smart watches
- Yoga mats
- Fitness totes
- Running belts
- Stretch or resistance bands
- Exercise/nutrition journals
- Self-care items (sleep mask, chapstick, stress relievers)
Phone Accessories
If there’s one thing that people are never without, it’s their phones. The average American checks their phone nearly 100 times a day! If you want your brand to get attention, phone accessories are the way to do it! Some of our top-selling phone accessories include phone holders/stands, charging pads, stylus pens, water-resistant pouches and clip-on ring lights.
Travel Swag
As more people return to the office, traveling is picking up as well. Even if your employees don’t travel often, a travel swag kit is still a great way to promote your business. Employees will find these items to be useful and valuable when they work away from their desk. For example, a travel tech bag keeps cords, cables and headphones organized and protected.
Inkwell has a great selection of company swag and branded merchandise. Contact us today to find the perfect swag items for your marketing efforts.