Promotional giveaways are a cost-effective way to increase mass outreach. They create a buzz around your offerings and help you share your story with the world. In fact, such items can increase qualified leads and help close more sales, besides retaining existing customers, according to an article by Inkwell Global Marketing. However, to be successful in this initiative, you first need to partner with a licensed branded merchandise company.
It should be a perfect fit for your business and help you with just the right types of promotional items. They should be able to offer you a wide variety of items to choose from, at reasonable per-unit rates. If you are about to roll out promotional giveaways, here are the key things to tick off before finalizing your supplier.
Advanced Technology
The branded merchandise company should use the latest technologies in customizing the products to your needs. This can include 3D CAD design or three dimensional computer-aided design prototyping, which replaces manual drafting with automated processes, according to an article by Autodesk. Check for high-end production and printing equipment too for high quality end products.
On-Demand Inventory
For your next marketing campaign, look for real time inventory management. The branded merchandise company should monitor the usage rate. Additionally, they should be able to re-order in time to avoid unnecessary rush order charges or out of stock issues. In fact, the products should be shipped within 24 hours, for added convenience. Ensure that the entire process is backed by friendly experts, who offer prompt support.
Custom Products
Pick a company that has an experienced design team onboard. They should work in your interest to create your version of company swag. You do not need to spend big to see good return. Useful items that are staples in a person’s home or business are likely to leave an impression, according to an article by Forbes. So, make sure the supplier’s approach aligns with your goals so that they design and deliver items that best reflect your brand. Also, whether it is your logo or the font, the experts must be able to give life to your ideas.
Corporate Web Solutions
Work with highly experienced professionals who can design a cutting-edge website for you. It should be well organized, easily navigable and come with detailed item descriptions. This way, you ensure robust online presence, where customers can easily find you and get rewarded with promotional giveaways for signing up for a newsletter or simply registering on your site.
Lastly, make sure the merchandise company is ready to adapt to changes. This way, they can respond efficiently to your needs.