People love getting promotional products because they are fun, free, and useful – most of the time! By thinking outside the box, you can give your audience something that stands out and makes your brand memorable.
Below are four of the most popular promotional products in branding right now. When you work with a company like Inkwell Global Marketing, you can personalize these items with the colors and logo of your choice and keep your brand relevant for a long time.
Most people rely on their mobile phones for just about everything – communication, checking emails, listening to music, depositing checks, and more. To keep these devices charged and efficient, cell phone chargers are a must.
Mobile phone chargers and power banks are useful and relevant. They appeal to almost any audience and are typically used on the go, which means your brand name and logo can make it halfway around the world. For added convenience and an eco-friendly touch, consider handing out solar phone chargers that utilize the sun’s energy.
Drinkware is one of the most effective branded items – and it will probably never go out of style. People love walking around with their favorite drink in hand. The benefit to drinkware is that you can find the perfect fit for your audience. Those who enjoy fitness and clean eating appreciate tumblers with infusion cages. Those who work in an office enjoy a fun coffee mug or insulated travel tumbler.
Drinkware is available in the following options:
- Stadium cups
- Coffee mugs
- Plastic tumblers
- Insulated tumblers
- Stemless wine glasses
- Sports bottles
- Pint glasses
- Mason jars with lids
Whichever option you choose, you can expect your logo to be featured front and center!
Brain teasers are growing in popularity because they provide an excellent mental workout. People enjoy doing them at work, on break, or in their free time. The key is choosing an activity that your audience will find rewarding.
Maze cubes and mental blocks are small and inexpensive, and they offer hours of fun. Choose a cube that aligns with your brand’s colors. Other options include wooden puzzles, triangle IQ games, Rubiks cubes, Tangle puzzles, and Sudoku booklets. The next time one of your customers is sitting on the train or plane with nothing to do, they’ll be happy that you thought of them!
Maybe reading glasses aren’t the most intriguing item on the list, but they sure are useful for baby boomers. Even younger generations know the value of having enough reading glasses and are likely to pass them off to their parents.
Reading glasses come in all different shapes, styles, and colors, making it easy to choose something that represents your brand’s tone and personality. Aside from reading lenses, you can also hand out magnifying glasses, sunglasses, and bullet clips for sunglasses. These items are useful and will travel everywhere with your customers.
Promotional products are always changing, but these four are the most popular items trending right now. They’re relevant and functional for your audience – and affordable and effective for your brand.